As competition in the eCommerce space intensifies, today’s Shopify brands need tools that do more than just run a storefront. Mid-market merchants—especially those generating $5M–$30M in annual revenue—require scalable solutions to boost credibility, enhance CX, and increase conversions. One of the most powerful yet underleveraged assets is social proof, and this is where Okendo shines. With robust tools for collecting and showcasing customer reviews and user-generated content (UGC), Okendo helps eCommerce teams do more with the voice of the customer.
Buyers trust other buyers. In fact, 93% of consumers say that online reviews influence their buying decisions. That makes collecting and displaying UGC a mission-critical component of any credible eCommerce strategy. Shopify brands that want to build community, increase buyer trust, and improve conversion rates can’t afford to overlook review automation.
However, not all review platforms are created equal. Some are clunky to implement. Others lack customization. And many can’t unify reviews across marketing, customer experience, and loyalty workflows. This is where Okendo stands out from the crowd.
At its core, Okendo is designed to get more—and better—review content from your customers. Unlike basic Shopify review apps, Okendo allows full customization of review requests, formats, and display layouts, helping brands collect rich data on the attributes that matter most to their customers.
By enabling deeper insights and more meaningful feedback, Shopify brands can better understand what drives conversions—and tailor their content accordingly. The result: higher trust, higher conversions, and lower content production costs over time.
For mid-market Shopify merchants, operational efficiency is everything. Juggling multiple platforms just to manage reviews, referrals, and rewards can be time-consuming and error-prone. Okendo helps streamline these processes with native integrations, API flexibility, and automation tools built for scale.
As a result, your eCommerce, support, and marketing teams stay aligned, more efficient, and better equipped to scale sustainably. And everything—from review display to email logic—can be tailored to your workflows with no code required.
Let’s say you’re managing a Shopify brand selling performance apparel. Your shoppers care about fit, durability, and style. With Okendo, you can customize your review form to ask for detailed size and performance feedback. Reviewers can upload in-use images or videos of their experience, which you can then showcase on your PDPs (product detail pages).
The benefits compound quickly:
It’s not just about showing 5-star ratings—it’s about creating helpful, trustworthy content that educates and converts the right customer in real time.
If you’re ready to elevate your eCommerce CX, now’s the time to take control of your review engine. Here's how to get started:
Not sure where to begin? You can loop in a professional Shopify agency like Gapstow to help set up, optimize, and scale Okendo for your specific brand needs.
Okendo gives Shopify brands a smarter way to generate, manage, and deploy social proof at scale. Its deep customizability, Shopify-native features, and automation-ready design make it a must-have for mid-market merchants looking to optimize CX while keeping their stack lean. Whether you're trying to increase conversion rates, reduce returns, or build more loyal customers, Okendo makes it easier—and more profitable—to do so.
Click here to learn more and explore how Okendo can supercharge your review strategy.
The team at Gapstow specializes in helping Shopify brands implement and optimize tools like Okendo. Whether you're transitioning from another platform or leveling up your customer experience strategy, we’ve got your back.
Contact us today to explore how we can help your brand get more from every review.